Mark Now I had to check, and I have written more than 1 million words in 2024. So my best guess would be that I'm up to somewhere between 8 and 10 million words lifetime now.
The main thing I talk about is that I've worked more than 10 years in this industry and that especially my in-house experience as a trainer for new employees is what enables me to explain how casinos operate in a way people understand. And since I mainly write reviews or guides, that comes in handy. Other than that I just tell them to have a look at my Upwork work history or Google me. Not sure if we're allowed to ask clients to Google us, but so far Upwork hasn't told me to not do it.
I've hired a lot of writers for my niche on Upwork, for various different projects I've worked on, so I've read proposals from hundreds of writers. And what 95% of them lack is any real experience and knowledge about the industry. Most just say "I've written hundreds of reviews of online casinos," and that doesn't mean anything to me. Just because you've written about something doesn't mean you know what you're talking about. So my main point in my proposals is that I actually know this stuff, better than most other writers on Upwork, so "me" is the selling point in my proposals.
In my niche, most clients hire new writers all the time, because they're not happy with the ones they've already got. They know the general quality is bad, and that most of tham have no idea what they're writing about. So that's where I stand out, and clients can see that when they look at my profile, since I have a lot of long lasting contracts.
I know this doesn't work for everyone, but I think that if you charge way more than most other freelancers in your niche, you need to expalin why that is. And from that a client will understand why you are the one that's best suited to solve all their problems.